Mini-MBA in Customer Centricity and MBA in a Day

Martin, an expert in Customer Centricity, brings you a world-class practical and educational experience. With a rich tapestry of knowledge and insights, he offers a transformative journey through his educational and strategic offerings, including the Mini MBA in Customer Centricity, the MBA in a Day, and engaging guest lectures and workshops.

Mini MBA MBA in a day

We engaged Martin to deliver his MBA in a day in customer centricity to our team in Oslo. It was a fantastic, inspirational day full of collaboration and insight and has provided us with key opportunities to further improve customer experience and a plan of what we need to do internally to be fully customer centric in the future.

Astrid Kristine Bjerke, Verisure

MBA in Day

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Overview

Are you a consumer-facing brand that wants to future-proof your business? Or a B2B business that wants to get ahead of the competition?

Ready to truly understand how Customer Centricity is the silver bullet to sustainable success? How it affects each part of your business, and what to do to make lasting changes for you and your customers?

If you are concerned about the rapid change in the economy, consumer behaviour, customer churn, retaining and engaging your talent, and the potential barriers and friction in your customer experience, then creating a Customer Centric organisation is key to staying ahead of the curve in these changing times.

This immersive interactive day will educate, inspire, and uncover key ways to adapt your business to put the customer at the heart of everything you do. You will gain insight into your business and what is working and what’s not, and come away with quick wins to improve your customer lifetime value, employee engagement and how to measure your business success.

Martin will tailor the MBA in a Day to your business, challenges, and objectives.

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Mini MBA in Customer Centricity

Overview

Martin has partnered with the Oxford College of Leadership and Management and Oxford College of Marketing to create the first-ever Mini-MBA in Customer Centricity.

This is the must-have course for business owners and senior management across consumer-facing sectors who want to ensure the future success of their business. Or anyone who wants to fast track their career by improving their knowledge and customer experience.

This MBA will help you future-proof your business and be ready for the next generation of consumers. Customer Centricity is far broader than most businesses understand it to be, so much more than what happens when someone walks into a store. It touches every aspect of an organisation, from what you stand for and your culture to supply chain and diversity.

You will learn how to drive customer-led change within the business and the KPIs and measures that will give you a far greater view and insight of what’s working well and what’s not and what needs to change to maximise the sales and profitability of the business.

Made up of 10 on-demand modules plus four live online sessions, the course takes approximately 13 weeks to complete. You will be required to complete all ten modules and a practical assessment project to achieve the ‘Mini MBA in Customer Centricity’.

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Lectures and workshops

Martin hosts guest lectures at universities and business schools. You can book Martin to speak to your members and delegates or form part of your syllabus. Martin will bring his expertise, frameworks and knowledge on Customer Experience and Customer Centricity tailored to your requirements and industry.

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Testimonials

“Incredibly engaging (and humorous) keynote!Thank you for an outstanding presentation. You captivated the audience and provided a real practical step-by-step guide to putting the customer at the heart of a multichannel business. We’ve had great feedback – real great content – and appreciate you joining us. Cannot stress how worthwhile you were. 100% recommend booking for CX focused keynote presentations.”

Retail Week

“Martin joined our management team last week for our annual two day strategy review. He is truly an expert on customer centricity in a multichannel environment. He stretched us and challenged us through engaging presentations as well as helped us articulate key strategies with a focus on digital and customer centricity.”

Xavier Simonet

CEO and Managing Director, Kathmandu

“Martin was the opening keynote speaker at Metapack’s annual Delivery Conference, TDC Global 2020. He delivered a great presentation on the roadmap to customer centricity, focussing the audience on a key theme for the day – the importance of putting consumers’ expectations and experience front and centre of their business’s strategy to drive customer engagement . His passion for the subject and energy on stage saw him rate as one of the top speakers of the day.”

Joanna McDonough

Event Director, Metapack

“Martin’s knowledge and experience in the retail space makes him a thought leader. His business knowledge and professional delivery style made the event a winner.”

Mark Fenton

Itau

“Martin’s knowledge and experience in the retail space makes him a thought leader. His business knowledge and professional delivery style made the event a winner.”

Mark Fenton

Itau

"The first word that comes to mind when I think of Martin – Inspirational! He is a leader who personifies customer centricity and is able to articulate it in practical, common sense ways that very few people are able to, yet everyone who interacts with him can easily digest. A leader who is able to engineer the most complex business plans through putting the customer right into the centre of them and help organisations build a customer first culture and business models. If you are looking to build a sustainable business that is future proof ready, designed for the customer of today and tomorrow, Martin is unquestionably the man you want with you every step of the way!"

Rizwan Rajpoot, Rizwan Rajpoot

Managing Director, Digital Retailing, Al-Futtaim

“Martin is the most dedicated customer focused professional I know. A man with a mission his energy is infectious. Martin is a consummate professional, motivational leader, market visionary and true customer champion. A veteran of the retail landscape, his passion to do right by the customer is inspirational and his thought leadership in this area will undoubtedly pave the way for companies and retailers to truly understand ‘how’ to be Customer First and sustain their long term business profitability.”

Nadine Neatrour

eCommerce Director, Revolution Beauty

“Martin was booked to speak about how brands can better understand consumer behaviour at our national conference but the Coronavirus lockdown meant we pivoted to an online Virtual Summit instead. Whilst some people struggle to have an impact on screen, Martin's keynote presentation was fun, engaging and incredibly thought-provoking. Our audience valued his real, practical advice backed by hot-off-the-press research and data. At a time when businesses need to truly wow their customers, I would recommend Martin to speak at any event - either live or online.”

Amalia Brightley-Gillott

Managing Director, Family Business Place

“Martin joined our client management conference as keynote speaker on customer centricity. His focus on purpose, inclusivity and return on involvement brought a totally different perspective to our focus on key corporate clients”.

Jeremy Metson

Partner, Head of Business Development, Knight Frank

“I have known Martin for over 8 years and have had the pleasure of working closely with him on a number of large transformation projects covering IT systems transformation as well as organisational change programmes.

Martin has an encyclopaedic knowledge of the ecommerce and digital landscape through his work with some of the most significant retail brands, both as a consultant but more importantly, as a practitioner.

His understanding of the levers that influence retail performance is vast and he has a unique ability to seamlessly transition between strategic thinking and detailed operational execution.

However, his biggest strength is his ability to see everything through the eyes of your customer and his constant challenge to his clients and partners is to focus on delivering the very best customer experience. That isn’t easy for most people and yet Martin can explain the hardest concepts in the easiest of terms.”

Andy Harding

Chief Digital Officer, Arcadia

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Complete our contact form with your enquiry details, including the type of event, potential dates and audience, and we will get back to you to discuss more details.

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